Leadership Team
- » Daren Cotter, Founder and Chief Executive Officer
- » Jack Johnson, Chief Operating Officer
- » Peter Goldreich, Vice President of Marketing
- » Tom Healy, Vice President of Technology
- » Brad Shapiro, Vice President of Online Media
Daren Cotter, Founder and Chief Executive Officer
Daren is a successful entrepreneur with a passion for business and technology. Daren founded CotterWeb Enterprises in 2000, while attending Minnesota State University, Mankato with the creation and development of InboxDollars.com. Since then, he has led the growth of the company, both organically and through the acquisition of SendEarnings.com. Daren manages a variety of business relationships and is actively involved in the planning and development of the company’s technology platforms. Daren holds a Bachelor of Science degree with a major in Computer and Information Systems and a minor in Mathematics from Minnesota State University, Mankato and was named an Upper Midwest Finalist for the 2008 and 2009 Ernst & Young Entrepreneur of the Year® Award.
Jack Johnson, Chief Operating Officer
Jack leads the company’s operations team. His career spans three decades in the computer services industry beginning with professional sales at IBM and sales management at General Electric. Jack was Chief Executive Officer at ActiveIQ, a NASDAQ-listed company that was acquired by Stellent and Chief Operating Officer at TelTech Resource Network, a company that was acquired by Sopheon. He was President at Sabre Systems after the company was acquired by Moore Data Management Services and Vice President at National Computer Systems. Jack holds a Bachelor of Science degree with a major in Personnel Management from the United States Naval Academy and a Master of Science degree with majors in Quantitative Analysis and Personnel Management from the United States Naval Post Graduate School. He serves on the board of directors at Netbriefings and at Allied Development and was named an Upper Midwest Finalist for the 2008 Ernst & Young Entrepreneur of the Year® Award.
Peter Goldreich, Vice President of Marketing
Peter leads the company’s marketing team that is responsible for brand and product development, member retention, marketing communications and public relations. Peter brings solid experience in consumer marketing and product development from global consumer brands such as Carlson Hotels (Radisson, Country Inns & Suites), Blockbuster, YUM Brands (KFC & Pizza Hut), Marriott and General Foods. He is co-founder of the Gevalia Kaffe coffee membership club and directed Blockbuster’s initial online programs. Peter holds a Bachelor of Science in Civil Engineering and a Bachelor of Arts in Economics as well as an MBA from Columbia University.
Tom Healy, Vice President of Technology
Tom leads the company's technology team that is responsible for planning and developing technology platforms and infrastructure. Tom brings more than 18 years of experience with technology management and development. Prior, he was the Vice President of Development for Jump Technologies where he led the team that developed a leading online procurement and inventory management application. Additionally, Tom developed and launched Nabbit, a mobile tagging application connecting consumers and advertisers. In 1998, Tom co-founded Analytical Solutions, a technology company that provided quantitative analysis applications, where he served as the Vice President of Professional Services. Tom received his Bachelor of Science in Management Information Systems from the University of Wisconsin-La Crosse.
Brad Shapiro, Vice President of Online Media
Brad leads the company’s online media team that is responsible for advertising and marketing research sales and new member acquisition and member retention efforts. Prior, he spent four years building 3GM, a digital strategy consultancy he owned and operated. Brad is an online marketing veteran and he helped Columbia House launch its initial online presence in 1994. Brad has also worked in a variety of management positions and consulting roles at Intel, Date.com, Mail.com, Screenvision and Vidicom. His experience and expertise includes customer acquisition and retention, email marketing, lead generation and online media sales. Brad holds a Bachelor of Arts degree from the University of Pennsylvania and a Master of Business Administration degree from Carnegie Mellon University.

